Sunday, March 20, 2016

 Wellness & spa tourism in the Middle East



HOTELIER: Let's discussion about spas in this locale; would you say that the UAE is being seen as a destination for spa and health occasions?

Sayed SALEM: We have the spas, we have the qualified specialists and the qualified troughs however the powers need to work more in showcasing the UAE as a destination for spas. The UAE, and Dubai specifically, is known for its culinary encounters and now the powers need to take the spas out to the business sector as well.

Paul Hawco: Dubai has the greater part of the best restorative offices on the planet ,and the ability in the spa area has developed and we are attracting specialists. We are entirely focused and creative and benefit a vocation. I don't think we are a spa destination yet: we need a couple destination spas for that — that would offer assistance! Be that as it may, we do have some incredible spas and health offices despite the fact that it is not yet completely seen past the operations groups.

HOTELIER: Are there different nations in the MENA district that are known for health and spas?

Paul: Europe and the US are the organizers and Asia is solid, however they don't improve work than we do. I went there and pondered 'what's the major ordeal?' Guests are wanting the destination — you can't recreate Thailand or Bali, however Dubai can influence those things and be more indigenous. We have a considerable measure of mending ceremonies and we have to uncover these further.

Sayed: I see that there are a great deal of themed spas in Asia however in the event that you look to the Middle East we are not yet there. We have extraordinary spas yet we don't have the idea to construct a spa that is themed like in Asia.

Paul: It is coming however, I guarantee you! We have Petra and the Dead Sea in Jordan, Banyan Tree in Ras Al Khaimah and Six Senses Zighy Bay in Oman and Abu Dhabi has a couple, and in Dubai there's a couple that are close. Talking about the health tourism industry — there are a great deal of numbers being tossed around — there is a US $4.3 trillion wellbeing economy, of which $500 billion is really wellbeing tourism and inside that there is $90 billion that is spa.

Spa and wellbeing implies each conceivable thing, for example, offers of excellence items and yoga mats to wellness and sustenance, so it's difficult to really get a handle on 'what does that mean for me?' At Talise we dive more profound into this domain and what's coming. For health tourism, our catch rate is around 3-5% and regardless of the possibility that we close down all our advertising guarantee these individuals would even now discover us. Later on, I see us getting from 4% to 15-20% where it ought to be and I'd like to see that in four years' chance. It ought to be a suitable business and I'd like to see that.

Sayed: It will become step by step, however up to 20%? It could go up to 5%, ideally 10%.

Paul: There are as of now spas here that accomplish that however, I can't say who they are yet they do 10% at this point. The spas at the One and Only and Burj Al Arab, for instance, they have a high catch rate since they have situated themselves to draw in that sort of business sector. What's more, the general population that are coming, the wellbeing voyagers, burn through 130% more than ordinary explorers. Our spas are so huge and they are under-used generally. No spa in the city is at full limit — we all can accomplish more business. We simply don't have the correct visitors in the lodgings once in a while.

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